The paulownia
the fast-growing tree
Paulownia's unique characteristics include rapid growth, reaching 20 meters in just 5 years, and great sobriety. The wood is light, straight-grained and has a natural light honey color.
This light color allows the application of a variety of stains and finishes, suitable for a wide range of applications. Because of its lightness and strength, it's even nicknamed 'aluminum wood'.
It is exceptionally economical, requiring only
14 liters of water per week (2 liters per day)
- a precious advantage in arid climates.
This innovation achieves remarkable savings of 90%
on plant water consumption and
70% on fertilizers, while promoting greener,
healthier forests.
Our trees incorporate advanced RFID technologies
for precise monitoring and efficient management
of their growth and health.
We use LIDAR-equipped drones for detailed
aerial surveillance to guarantee
the vitality of our forests.
Our ERP system integrated with a state-of-the-art
production CRM 4.0 ensures transparent
and efficient management of our operations